GSQ by Glamsquad
The Problem — Launch GSQ by Glamsquad, a beauty brand sold exclusively at CVS, quickly and on a budget.
The Solution — We got social. In fact, we launched on social, with a unified look and influencers that aligned. GSQ's feed transcended into an airy, satisfying self-care world that showed off the products while standing for a clean and diverse community.
PR News — Product Launch Winner
PR News — Digital PR Campaign Winner
Creative Director — Jessica Bergstresser
Copywriter — Laura Maddox
Social Strategist — Kara Doran